Web design, web development, and business strategy for a literary journal.
In early 2012 we became the digital partner of The Chicagoan – our city’s newest (only?) long-form literary editorial. When JC Gabel, the editor-in-chief, first explained the concept of the magazine, it shocked us how deeply we needed this to exist in Chicago. The publication is a reaction to the very same midwest void we touched before we opened our Public Works gallery.
Our first task was to launch – in three days time – a preview site for the magazine that explains the publication, lets you buy copies of the first issue online, promotes an e-book, allows you to donate, and points you to an ever-expanding list of brick and mortar stockists. We designed the site to mirror the blues, blacks and art deco aesthetic of the Chicagoan’s first issue. Structurally, it’s a single, modular page that expands and contracts based on the number of content strips the admin creates via the content management system.